Quick Guide

Drinking and Smoking Less

Five things to try. Start with just one.

  1. Start by just noticing.

    For one week, do not try to change anything. Just notice when you reach for a drink or a cigarette, and what happened just before. What time was it? What were you feeling? Bored, stressed, social, winding down? You don't need to act yet — just watch. Patterns become visible very quickly, and once you can see a trigger, it loses some of its power.

  2. Try riding the wave.

    The next time the urge arrives, don't act on it for 15 minutes. Set a timer if it helps. The urge will peak — and then it will pass on its own. Most people are surprised by how quickly it fades. You don't need to fight it. You just need to wait it out. This is called urge surfing and it works because it proves to you that the urge doesn't have to be answered.

  3. Replace the ritual, not just the substance.

    Think about what the drink or cigarette is actually giving you in that moment. Often it's a break. A reason to step outside. A way to mark the end of the workday. Try giving yourself that same thing without the substance. A walk at 5pm. A cup of tea. Five minutes outside. The ritual is usually what you're really after.

  4. Set one specific rule.

    Try this: instead of "I'm going to drink less," try "I don't drink on weeknights." Or "I don't smoke indoors." One specific rule you can actually evaluate at the end of the day. It requires far less ongoing willpower than a vague intention — because you've already made the decision. You're not weighing it up each time.

  5. Add friction between you and it.

    Don't keep alcohol in the house. Store cigarettes somewhere genuinely inconvenient — the back of a cupboard, the car, the garage. Physical distance between you and the cue reduces use more reliably than motivation does. If you have to make an effort to access it, you will often decide not to bother.

  6. Save this somewhere you will see it.

    Screenshot this page, or bookmark it on your phone and leave the tab open. When you feel yourself slipping, you do not need all five. Just come back, pick one, and do that one thing.

Our apps are built around the same behaviours these guides describe. Free at the core, always.

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